Ko tā te tangata, tā te pakihi, tā rōpū kē rānei kawe i āna mahi i runga i te whakaaro nui ki te hapori e noho nei ia, e mahi nei ia, e puta ai he painga ki taua hapori rā.
Where a person, a business or other group undertakes their work with due regard to the community in which they live and work, ensuring benefits accrue to that community.
He aha ētahi o ngā haepapa pāpori a te kirirarau o Aotearoa?
Ahakoa ko wai te tangata, ko wai rānei te rōpū, ko tētahi o ana haepapa pāpori, ko te whakaiti i tōna tapuwae waro.