Tikanga ā-Iwi

whakatairanga ~hia

advertise, promote, market, promotion

tūingoa, tūmahi whiti, tūāhua

WHAKAMĀRAMA

Ko te pāhotanga o ngā kōrero e pā ana ki tētahi kaupapa, ki tētahi ratonga, ki tētahi mea e hokona ana rānei, kia kaha ake ai te pīrangitia, te kaingākautia e te marea.

The broadcasting of information about an initiative, event, service or something being sold in a way that increases the desire and inclination of the public to embrace and support it.

Tauira KŌrero

Kua tahuri rātou ki te whakatairanga i ā rātou mahi i runga pae pāhopori.

E tino hōhā ana au ki ngā whakatairanga ka aruaru i te kiriata e mātaki ana au i te pouaka whakaata.

Kāore e whakaaetia te whakatairanga i te waipiro ki runga pouaka whakaata mai i te ono karaka i te ata, tae atu ki te haurua i te waru i te pō.

WhakamĀrama Āpitihanga

Ko te whakatairanga tētahi ara hei whakapiki mā tētahi whakahaere i te hunga e aronui mai ana ki tā rātou mahi, ki tā rātou kaupapa, ki ā rātou hautaonga, ratonga hoki. Koia nei ētahi ara whakatairanga:

Ko ētahi mea hei āta whakaaroaro ina whakatairangatia ana tētahi mea:

  • Ko te utu mō te whakatairanga me te whaihua o te whakapau i aua moni rā.
  • Ko te maha o ngā tāngata ka kite, ka rongo rānei i te whakatairanga.
  • Ko te whakahāngai i te whakatairanga ki te hunga ka ngākaunui ki te mea e whakatairangatia ana, pēnā he tamariki, he taiohi, he pakeke, he wahine, he tāne, he hunga kē atu rānei.
  • Ko ngā oro, ko ngā tae, ko ngā nekeneke, ko ngā kanohi ka tino poapoa i te hunga e mātua arohia ana, kia ngākaunui ai rātou ki te mea e whakatairangatia ana.

Takenga Mai

whakatairanga - to elevate, raise up

KUPU KĒ ATU

pānui hokohoko

Tauira KŌrero

Kua tahuri rātou ki te whakatairanga i ā rātou mahi i runga pae pāhopori.

E tino hōhā ana au ki ngā whakatairanga ka aruaru i te kiriata e mātaki ana au i te pouaka whakaata.

Kāore e whakaaetia te whakatairanga i te waipiro ki runga pouaka whakaata mai i te ono karaka i te ata, tae atu ki te haurua i te waru i te pō.

WhakamĀrama Āpitihanga