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Welcome to PAEKUPU, words related to Te Marautanga o Aotearoa. Curriculum areas presently available on PAEKUPU: Toi Ataata, Te Reo Matatini, Puoro, Te Reo Pāngarau, Te Reo Pūtaiao, Ngā Mahi a te Rēhia, Hangarau
 
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Hangarau

rangahau tauhokohoko

market research

tūingoa

WHAKAMĀRAMA

Ko te kohikohi me te tātari raraunga e hāngai ana ki ngā hiahia o ngā kiritaki, o ngā kaihoko i tētahi rawa. Mā te rangahau tauhokohoko e mōhio ai te kaiwhakaputa me pēhea e ngata ai ngā hiahia o ngā kaihoko, me pēhea hoki e piki ai te moni hua. 

The collection and analysis of data focussed on the needs and preferences of consumers and the purchasers of products. Market research informs the producer about how to satisfy the purchaser and increase their profits.

Tauira KŌrero

Ko ngā hua o te rangahau tauhokohoko e mea ana he nui rawa te utu mō te nuinga o ngā kaihoko.

Ka whakahaerehia tētahi rangahau tauhokohoko kia mōhiotia ai ngā tāwara aihikirīmi e tino paingia ana.

He ara hou ka hua ake i te rangahau tauhokohoko hei whaitanga mā tōna pakihi.

Tauira KŌrero

Ko ngā hua o te rangahau tauhokohoko e mea ana he nui rawa te utu mō te nuinga o ngā kaihoko.

Ka whakahaerehia tētahi rangahau tauhokohoko kia mōhiotia ai ngā tāwara aihikirīmi e tino paingia ana.

He ara hou ka hua ake i te rangahau tauhokohoko hei whaitanga mā tōna pakihi.